Here are the 10 ways he proposes with a few comments:
- Be likeable:i.e. be thoughtful, kind, considerate. People are drawn to us when they feel related to. Cordiality and consideration have to be cornerstones on our practice.
- Think about the other person: a deal that is only good for you isn’t good enough. It ought to be good for both parties. By taking the client’s best interest at heart you’re adding value to your service.
- Do not lie: clients want to work with someone who is honest, ethical, and truthful. Lying will get you nowhere. Keep your website, blog and social network profiles truthful to your business. It will make a difference.
- Get yourself together: People are attracted to people who are well dressed, well groomed. Don’t be just good, you’ve got to look good, too.
- Be real: Show interest on how is the client doing, ask about the family, the company, etc. People like that others show they care about them.
- Listen: you’ve got two hears and one mouth, use them in that same proportion. We all like to be listened to, we all like to talk, the real wisdom lies in listening more than talking specially regarding clients, though.
- Look for common ground: Clients ought to be able to find some common areas of interest with you, i.e. sports, friends, points of view. Having some common ground brings people together.
- Be humble: Do not argue over money nor attempt to win an argument. Just state your views plainly and avoid confrontation.
- Appear busy: Don’t the notion that you only have that one client. Though people like to feel special, if they get the notion they’re your only client it will make them suspicious of your ability. Let show the idea of how hard the work is and never say: ” Oh, that’s quite easy…” If it is so, why should they pay you for it?
- Be easy to approach:answer to clients’ questions. When clients ask you for information, give it to them. A simple information is just that: information.
These are common sense tips which, when used regularly on your practice may translate into profitability.
Give it a try.
Fonte: LawRD
Etiquetas: cultura, Marketing
